Crown Affair
What it is: A multitasking styling cream for buildable and defined hold that enhances natural texture, providing frizz reduction, hydration, and shine.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Medium and Thick
Hair Concerns:
- Frizz
- Curl-Enhancing
- Dryness
Key Benefits:
- Defines natural texture while providing soft, touchable hold for versatile styling
- Reduces frizz, adds shine, and deeply hydrates without weighing down hair
- Protects hair from heat and future damage
Highlighted Ingredients:
- Yuzu Ceramide B: Deeply hydrates and seals the cuticle to retain moisture and vibrancy.
- Coconut Fruit Extract: Hydrates and defines while strengthening and protecting hair from damage.
- Squalane: Smooths and adds shine without weighing hair down.
Ingredient Callouts: It is cruelty-free.
What Else You Need to Know: This lightweight styling cream enhances natural texture for wavy, curly, and coily hair while keeping strands soft, touchable, and frizz-free. Made with yuzu ceramide b and coconut fruit extracts, it delivers definition, hydration, heat protection, and shine for an effortless air-dry for medium to thick hair types.
Clinical Results: Based on an independent clinical study:
- Instantly reduces frizz by 2x with 24-hour control and enhances definition with 24-hour flexible hold
- Delivers up to 3x more hydration and smoothness
- Protects against heat up to 450°F
In a consumer perception study of 42 women over two weeks:
- 95% agreed hair has touchable hold without crunch or stiffness
- 93% agreed hair felt smoother after air drying
- 90% agreed hair is shinier and healthier
Clean at Sephora
Clean at Sephora is our commitment to offering effective products without certain ingredients, such as parabens, sulfates, phthalates, and mineral oils. Learn more here.